Review of Tom Beaudoin, Consuming Faith: Integrating Who We Are with What We Buy

Journal of the American Academy of Religion, 73, no. 2 (June 2005): 521-594

Beaudoin begins to address the challenge of spiritual autonomy for our hyperlinked generation of young consumers, at rish of trading the Logos of spirit for the many “logos” of brand loyalty.

Seiple-Beaudoin review

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